bringing dimension and “bling” to your printed piece
Engraving: what’s old is new
In today’s high tech world there is much to be said for the “high touch” of engraving. Engraving’s raised text and images make pieces stand out and difficult to counterfeit. Legal documents, materials connected to brand or image, and pieces that commemorate special events—such as graduations or weddings—traditionally call for engraving. Engraving inks are opaque and have “pop,” making engraving the best option for printing light colors on a dark background.
Engraving can also be “fun”. A new generation of designers has found success combining the centuries old craft of engraving with humor. GHP’s Terrapin brand www.terrapinstationers.com is a big driver of this trend. People are gravitating toward the combination of classic form and irreverent sentiment that are emblematic of Terrapin. Whether your project calls for gravitas or humor, engraving delivers impact.
Embossing and debossing consist of a raised (embossed) or depressed (debossed) text or shape on a printed piece. If the embossed area is not first covered with ink, it is referred to a “blind” emboss. Embossing literally makes your message stand out. GHP has specialized embossing equipment to deliver the crisp impact you want.
When the occasion calls for “bling” nothing works quite as well as foil stamping. Often used for official seals (usually in metallic gold or silver), foil comes in many colors and is a good choice whenever you would like to highlight a particular area of text or an object. Foil is often used on stationery, business cards, and greeting cards, but can be used for emphasis on any printed piece.